Archive for November, 2012

The World’s Worst Distributor

The World’s Worst Distributor has joined our business.

He turned up on training yesterday. I say he turned up. Actually what happened was that he arrived at 12.50 for a training that started at 1.00 p.m. and announced that he had a lunch appointment. When I explained that it was a legal requirement for him to remain throughout the tsession he asked  if we could have a quiet word outside.

Outside he informed me of the following facts which, obviously, I should have known all along: Mr WWD  is very influential and does not need training. He knows a great many people – a great many – other influential people… many other influential people… very influential … and they will do what he tells them. Therefore it is not necessary for Mr WWD to be trained.

I attempted to explain a little of the concept of duplication but I don’t think he was listening. However, finally, he agreed to enter the training room where he sat rolling his eyes, smirking at the presentation and sighing heavily when asked to do anything.

I don’t think he made any attempt to read through the presenter and this became obvious later on when I asked him to fill in the paper application form.

“I can’t,” he said. “I don’t have my glasses.;”

–          You came on training without your glasses?

“They are in my car.”

–          Well go and get them then, you’ll need your glasses…

With many more sighs he spent five minutes fetching his glasses – and then sat down and wrote random figures all over the application form just to keep me quiet.

My co-trainer wanted to fail him and withhold his certificate but I said that as long as he had attended the course he was entitled to it – although really I would have liked to give him an “F”.

What worries me is not what will happen to him and his team. What worries me is what will happen to me.

You see, my company offers five different training courses taking distributors all the way to the top of the business. If he turns up on the next one, I will jump out of the window.

The iron and the man with the big black beard

If you live in the UK you will know that Comet is going bust. Comet is one of the country’s biggest electrical retailers and the reason they are going bust is because of me.

I keep knocking the iron off the ironing board – and if I’m not doing that I’m putting the wrong kind of water in it (yes, there there is more than one kind of water). Another option is to poke it with a skewer – and all of these things do the iron no good at all so I take it back to the nice people at Comet and say: “Can you fix it?”

Of course, in these days of built-in obsolescence nobody fixes anything; you’re supposed to go and buy another one.

But the nice people at Comet always gave me the price of the broken iron off the price of the new one. Gradually, over the years and the succession of breakages, I have scaled the astonishing heights of laundry technology so that now we have a fabulous contraption with hoses and reservoirs and flashing lights. If it wasn’t busy with the ironing, it could split the atom. Needless to say it cost a fortune – or, as I say, it should have cost a fortune…

So it’s hardly surprising the company ran out of money and the staff are going to lose their jobs.

And that was what led me back there yesterday – and to Ajay. In all the years I have been returning my broken irons to Comet, Ajay has been there to guide me to the next level of steam pressure and non-stick sole plates. Ajay just likes helping people.

But he has always declined to use his undoubted skills in this direction to build himself a second income – the sort of income which would come in every month no matter whether he lost his job or not… which would keep him and his family if the hard times should ever come. This giant of a man with a ferocious black beard would make one of the world’s great network marketers. But could he see it? No, he had a job. He didn’t need a second income.

And now he stood there surrounded by signs announcing “Everything Must Go” – which presumably means the staff as well – and explained: “I need a job.”

– No, I told him. The last thing in the world you need is another job where you work hard, do everything right and then everything falls apart because someone at the top screws up.

He could see this – what else do you think Comet employees have been talking about these past weeks? The question is how many of them will use this situation to make a fundamental change in their lives and start their own business – and in doing so take their first steps towards determining their own future.

Or will they just go and get another job, work hard, do everything right and hope that this time things will be different…

Answering questions backwards

Somewhere on this page is an invitation for you to contact me. I think it says: “If you’re thinking of getting into Network Marketing (MLM) or you’re already in it but not making enough money, contact me.

Obviously if you were thinking of getting into it, I would tell you how great it is and sign you up! But today I received an email from someone who is already with my company but not in my team. Here is my reply:

Three quick questions:

1. How many people did you talk to about the business each day over the past week? (please send me a breakdown from Nov 4th – Nov 10th)

2. When was your last company training and when is your next one booked?

3. What are you currently reading/listening to from the personal development list?

The interesting thing about asking other people questions is that automatically you end up asking them of yourself. So here are my answers (working backwards)

3. My last company training was on November 1st and I have four booked over the next month (although to be fair, as a company trainer, I am delivering them all … but that does not mean I won’t learn something). Meanwhile the next one I’m attending as a delegate is what we call “Advanced Leadership” on December 14th. What’s special about this is that the combined income of the two trainers is usually somewhere around £100,000 a month ($160,000). Wouldn’t you want to hear some tips from people at that level?

2. I have just finished reading The Present by Spencer Johnson and started Leadership and the One Minute Manager by Ken Blanchard. Meanwhile, You’re Worth it by John C Maxwell is in the car CD player.

1. This week, as you may have noticed I have been counting only the number of times I ask a specific question (You don’t know anyone who could use some extra money, do you?”) and today, Sunday, I asked it twice – in the petrol station and in (another!) hardware store.

But I can tell you how many calls I made when walking the dog during my son’s Rugby practice this morning. All I have to do is look up “dialled numbers”. The answer is 23 between 10.28 a.m. and 11.50 a.m. That is an average of one every 3.5 minutes. The result is that one young woman says she is signing up as a distributor (we shall see…). Also I have three information packs to send out and a carpet cleaner to call in a month.

You see it doesn’t really matter what you say. What matters is how many times you say it. I have absolutely no idea what my sponsor said to me when he handed me a leaflet at the craft fair in the local community hall back in 2005. But I do remember the leaflet…

Here are the questions

This was the question:

“I don’t suppose you know anyone who would be interested in some more money do you?”

And here are the answers…

The man who telephoned me while I waited for the garage to fit a new brake pad sensor. He wanted to know if I would complete a quick survey – I could win £150 which would be handy for Christmas wouldn’t it:

His answer: “Well I would.”

My Clarinet teacher after the lesson:

“I can’t think of anyone right now.”

The Cashier in the petrol station where I bought a (rather stale) chicken and sweetcorn pitta:

“What would I have to do?”

The assistant in the hardware store where I bought a pack of jointing blocks to mend a drawer:

“It depends on what’s involved.”

The owner of a business card left on the windowsill by one of the customers at the garage (I sent a text):

“What would be involved? And how did you get my number?”

So that’s three people who are looking at my Network Marketing (MLM) business who weren’t looking yesterday. It would have been four but the man in the hardware store didn’t want to give me his phone number and email address – so I didn’t tell him any more. (I must remember to go in and buy some glue next week just in case he couldn’t sleep for curiosity…)

The lost fishing rod

Have you got abiding memories? Something that will stay with you for life? Mine comes from 1982 when my son George was eight years old. He’s now an estate agent and part-time photographer in New Zealand (  if you want to sell your house or get your picture taken) but at the time I’m remembering he was eight years old.

In those days I had a very little boat – just 18ft long and and George and his brother Olly and I used to go off together along the Hampshire and Dorset coasts and I remember exactly where we were when George spent all his pocket money of a fishing rod.

The whole thing about fishing appealed to him – catching a fish would be exciting enough but the best part was the fishing gear: the tiny weights and delicate traces, the miniscule hooks – and especially the box to put them in with all it’s compartments… everything in its place. George was always a meticulous sort of person. It’s what makes him a good photographer…

Anyway we brought the new rod back to the boat. In keeping with everything else about George’s collection, the rod was special: It came in three sections so you could use all of them and have a long rod for casting from the bank – or dispense with the middle section and have a short version for the boat.

With great excitement, he stood in the cockpit and started to rip the cellophane apart (in truth it was it was the sort of inexpensive child’s rod which came in cellophane).

Immediately the wrapping burst apart and the middle section of the rod leapt out of the package and fell – it seemed in slow motion – into the water. In a fIash it was whipped away in the fast-flowing waters of the River Stour.

And this is the part I remember: My small son sitting on my lap and clinging to me while he sobbed uncontrollably – while I knew there was nothing I do to comfort him.

I have often wondered whether the reason I think about this so often is because I could have gone out and bought another – or was it the last one in the shop? I really don’t remember. Was I thinking this was some sort of a lesson in life – maybe next time he would be a little more careful…

By now regular readers of this blog will be wondering where is the connection to Network Marketing – there is always connection to Network Marketing!

Well we’re all in the fishing business aren’t we? We don’t hunt for distributors: We lay out our bait and wait for a bite – and I’ve got a new rod.

It comes in the form of a new script which is going round my company like wildfire. In the past we have asked people: “By the way I have a colleague who’s a delivery driver like you. He makes a very good income alongside his job. Would you be interested in an extra  income?”

But with the new script there’s a subtle difference: “By the way, you don’t know anyone who could use some extra money do you?”

I tried it the other day with the man who delivered a parcel to our door. It was the easiest thing in the world to say. It took only a second. It came out as if it was something that had been preoccupying me – as if I was asking the way to the Post Office…

The delivery man thought for a moment. Then he said:  “My sister-in-law?”

– OK then, what’s her number.

He went to his van and fetched his mobile phone…

A little of what you can’t have…

We have progressed a little in eight years, my wife and me…

When I started my network marketing business, people would ask her: “What does John do? Doesn’t he go to work?”

And she would roll her eyes and say: “Don’t ask!”

Now she’s been on a company cruise round the Mediterranean and a six-star holiday in Las Vegas, she sees it in a slightly different light… slightly…

We have joined a wine tasting club. It sounds absurdly pretentious until you discover that it is no more than a bunch of friends giggling over the fact that they prefer the plonk to the £18-a-bottle stuff the wine merchant hopes we will order. As we sat in the back of the taxi on the way, she turned to me and said: “You won’t talk business will you?”

– Well, if anyone asks…

“Just don’t OK?”

So there I was sitting next to this young Mum, cradling a crisp Sauvignon Blanc with gooseberry overtones and a metallic finish, and talking about our children: Our 16-year-old has just gone into the sixth form. That led us on to university – and fees… and the fact that England is now the most expensive place in the world to go to University – it’s cheaper to to America and take a flight home three times a year.

“And you’ve got four children!” she added, incredulous (she had stopped at two).

– Fortunately we’ve got something to take care of that.

“Really. Do tell!”

– Ah, there we have a bit of a problem… My wife’s just over there and she made me promise I wouldn’t talk business… no really, I wouldn’t dare…

But she pressed me. Isn’t it odd how people really want what they can’t have?

Eventually I relented: “Tell you what, give me your number and I’ll call you next week.”

Now I’m going to see her on the 22nd.

Next there was the retired accountant asking me where we lived – the usual sort of polite banter. I told him.

More polite banter.

“And what do you do?”

– Ah well now, there we have a problem. You see my wife’s sitting just over there and she made me promise I wouldn’t talk business.

“Well she’s not going to know.”

– Honestly, she would. You’d be surprised… Look can I just say I help people to save money and I help people to make money but I’m not in financial services.

“Really that sounds intriguing.”

– Well, like I say, I can’t tell you any more here. But if you’d like to give me your number I’ll call you next week.”

I saw him on Thursday, signed him up as a customer and collected 11 referrals.

Now here’s the interesting thing. On Friday I went out for the Laser Social. This is a bunch of dinghy sailors who get together in a local restaurant every autumn. This time it was the turn of the Thai place. The man on my left was a retired doctor. He asked me what I did. My wife is not a dinghy sailor (she runs marathons instead) and in her absence, I felt able to explain a little.

The retired doctor said: “Oh really” in a way that suggested he would have preferred it if I had been a Neuro Surgeon and could have talked to him on his level. He doesn’t want me to go and see him.

I think Tamsin and I should go out together more often…

What’s it all about?

This is the diary of a successful Multi-Level Marketer making money from home and fitting a part-time business into a busy life.
Over the years it has developed but the objective remains the same: To demonstrate how anyone can build a successful network marketing business in "the nooks and crannies of the day".
Eventually this spawned a training programme which I called The Cold Market Academy. This began as a seminar available only to MLM-ers working with my company. Then it went online as an e-learning course.
Now it is a book available through Amazon: MLM, Network Marketing and the Secret of the Free Prize Draw (you can see more about this on the "MLM Prize Draw" tab above.)
But at the heart of the Network Marketing Blog is the answer to the two most common questions people ask when they look at this business - and the two biggest challenges they face when they start:
1. I'm not a salesperson.
2. I don't have the time.
These are genuine concerns and all too often they get brushed aside: "Don't worry about that. We'll show you how..."
This blog is designed to show how it works in reality and in real time - how anyone, no matter how busy, can work their business consistently in small fragments of time. Because that's all you need; just a few seconds to find out if someone's interested.
And please bear in mind the entries here are only a tiny snapshot of the daily activity. Most of what goes on would make very dull reading indeed: Making calls from the list ... adding names to the list...making calls from the list...
As for being a salesperson: Have a look and decide for yourself.
Is it sales?
Let's say you call on a friend unexpectedly and find them up to their ankles in water and battling with a burst pipe.
Imagine it: There they are, soaked to the skin, trying to wrap a towel round the leak while they shout: "I rang the plumber but all I get is the Ansaphone..."
Honestly now, would you ignore their plight or would you volunteer the number of your own plumber.
Would you do what you could to help them or would you consider that going into "sales" on behalf of the plumber would be beneath you?
And what would your friend say when they realised you had deliberately chosen to leave them struggling to stem the flow and all because you felt embarrassed about "selling" something.
Network marketing is all about spreading good news and it's all about helping people.

If you're thinking of getting into Network Marketing - or already in it but not making enough money - contact me at

About Me

John Passmore,
United Kingdom.

For 25 years I was a newspaper reporter - ending up as Chief Correspondent for the London Evening Standard. Then I gave it all up and, with my wife, set out to live the simple life on a small boat while writing a column for the Daily Telegraph. Five years and two children later we moved ashore - and five years and another two children after that I ran out of money. Nobody wanted to give me a job and I couldn't afford to start a conventional business. Then at a craft fair in our local community hall, somebody showed me network marketing. It was described as a home-based business that would provide anyone with a second income if they were prepared to work for it. I was sceptical. There were claims of high earnings and something called a "residual income". But what if it did work? And besides what alternative did I have? So I threw myself into it wholeheartedly (which is the only way to succeed at anything). I'm not saying it was easy or there were never moments of doubt but if you're prepared to learn and determined never to give up, then there is a statistical certainty that you will make money. I started in April 2005. I was broke and embarrassed. Today I have no money worries whatsoever.