I don’t have the time

The Cold Market Academy (see tab above) deals fairly extensively with the prospect of using your time five minutes at a time. After all one of the main objections we hear in Network Marketing  is “I don’t have the time”. So let’s just see what you can do in five minutes – even when things don’t go according to plan.

First some scene setting: If you’ve read my book, you will ‘ll know about my sister-in-law – the one who didn’t sign up for my company’s services for four and a half years. Well she’s come to stay this weekend and we’re delighted to see her.

After all, if you build your business in the cold market, you don’t have to worry about what your nearest and dearest might say.

But we did want the house to look its best and so the pile of cast-offs which had been gathering in the hall really did have to go to the charity shop – and on Friday afternoon I got around to taking it. This was a quick trip into town. No messing about, no popping into the grocery store…

But there are some habits you just can’t break – and so, before getting back into the car, I spent just five minutes offering the passers-by my Free Prize Draw.

Five minutes, that’s all it was. Not the half an hour a day which I advocate.

And as you’ll see in the statistics below, in five minutes I spoke to six people and filled in one form.

It would be nice to say I made an appointment or that the prospect agreed to a Callback at some point in the future. But no, as she said, she was in contract for her utility services.  Now, if I had been planning to spend half and hour there, I would have thought nothing of it and moved on to the next person.

But suddenly it occurred to me to ask: “And why do you think your suppliers put you in a contract?”

-So I can’t leave?

“Exactly.”

And out of my bag, I produced my “Something to think about” letter. This is something I leave with people after an appointment (whether they say yes or no). Because the fact is that after people have signed up to something new, they invariably wonder whether it was a good idea. This explains the company philosophy, what makes us different. It works very well.

… and in this instance I was able to hand it over with the words: “Have a look at this and I’ll give you a ring on Monday. You might find it interesting.”

Guess what? She said: “All right, I will.”

So I think I can put her down as a Callback after all. I’m rather proud of that…

 

Date Venue Time Minutes People Entries Appointments Callbacks
13.11.15 Car Park 1530 -1535 5 6 1   1
Totals     6 34 1   1

 

Click for The *NEW* Cold Market Academy

Leave a Reply

What’s it all about?

This is the diary of a successful Multi-Level Marketer making money from home and fitting a part-time business into a busy life.
Over the years it has developed but the objective remains the same: To demonstrate how anyone can build a successful network marketing business in "the nooks and crannies of the day".
Eventually this spawned a training programme which I called The Cold Market Academy. This began as a seminar available only to MLM-ers working with my company. Then it went online as an e-learning course.
Now it is a book available through Amazon: MLM, Network Marketing and the Secret of the Free Prize Draw (you can see more about this on the "MLM Prize Draw" tab above.)
But at the heart of the Network Marketing Blog is the answer to the two most common questions people ask when they look at this business - and the two biggest challenges they face when they start:
1. I'm not a salesperson.
2. I don't have the time.
These are genuine concerns and all too often they get brushed aside: "Don't worry about that. We'll show you how..."
This blog is designed to show how it works in reality and in real time - how anyone, no matter how busy, can work their business consistently in small fragments of time. Because that's all you need; just a few seconds to find out if someone's interested.
And please bear in mind the entries here are only a tiny snapshot of the daily activity. Most of what goes on would make very dull reading indeed: Making calls from the list ... adding names to the list...making calls from the list...
As for being a salesperson: Have a look and decide for yourself.
Is it sales?
Let's say you call on a friend unexpectedly and find them up to their ankles in water and battling with a burst pipe.
Imagine it: There they are, soaked to the skin, trying to wrap a towel round the leak while they shout: "I rang the plumber but all I get is the Ansaphone..."
Honestly now, would you ignore their plight or would you volunteer the number of your own plumber.
Would you do what you could to help them or would you consider that going into "sales" on behalf of the plumber would be beneath you?
And what would your friend say when they realised you had deliberately chosen to leave them struggling to stem the flow and all because you felt embarrassed about "selling" something.
Network marketing is all about spreading good news and it's all about helping people.

If you're thinking of getting into Network Marketing - or already in it but not making enough money - contact me at info@networkmarketingblog.org.uk

About Me

John Passmore,
United Kingdom.

For 25 years I was a newspaper reporter - ending up as Chief Correspondent for the London Evening Standard. Then I gave it all up and, with my wife, set out to live the simple life on a small boat while writing a column for the Daily Telegraph. Five years and two children later we moved ashore - and five years and another two children after that I ran out of money. Nobody wanted to give me a job and I couldn't afford to start a conventional business. Then at a craft fair in our local community hall, somebody showed me network marketing. It was described as a home-based business that would provide anyone with a second income if they were prepared to work for it. I was sceptical. There were claims of high earnings and something called a "residual income". But what if it did work? And besides what alternative did I have? So I threw myself into it wholeheartedly (which is the only way to succeed at anything). I'm not saying it was easy or there were never moments of doubt but if you're prepared to learn and determined never to give up, then there is a statistical certainty that you will make money. I started in April 2005. I was broke and embarrassed. Today I have no money worries whatsoever.